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Mike Byron,
Vice President, Supplier Diversity, at Urban Ventures for an Earth Day cleanup event
Community Involvement
At the heart of SUPERVALU®’s charitable giving is the idea that being a good corporate citizen is an ongoing responsibility. By helping to create stronger communities, we enhance the quality of life for our customers and associates. SUPERVALU has a significant presence in dozens of communities and we strive to give to those organizations where we can do the most good.
Last year, SUPERVALU’s charitable giving across the company reached approximately $79 million. This total includes company donations, customer and associate fundraisers, and in-kind giving to charitable organizations nationwide. We are also proud of our volunteer programs through SUPERVALU Volunteers in Action (VIA). This program mobilizes associates in our operations across the company to donate time and energy to a variety of causes.
Here’s a look at just a few of the many ways SUPERVALU and our associates support the communities where we do business.
Fighting Hunger
All of SUPERVALU’s business units donate food to Feeding America, the nation’s leading domestic hunger relief organization. Through our national partnership with Feeding America, we donate millions of pounds of food each year to help end hunger in our communities. SUPERVALU associates also offer logistics support and expertise, and several sit on Feeding America’s local boards of directors.
The SUPERVALU Foundation also participates in the Food for All campaign, a national non-profit group whose mission is to help alleviate
hunger and malnutrition by fostering long-term, self-help solutions.
Health and Nutrition
As America’s Neighborhood Grocer, SUPERVALU believes it can positively influence the health of its communities through ongoing consumer education and support of community health initiatives. In several of SUPERVALU’s markets, our banner stores host nutrition tours for school-age children. These tours use fun and memorable activities to reinforce the nutrition lessons that are taught in the classroom.
United Way of America
SUPERVALU is proud to be a National Corporate Leader for United Way, holding annual campaigns in the company’s operations from coast to coast. In addition to an annual corporate donation, the company’s associates have raised millions of dollars for local United Way chapters.
United Way of America is the national organization dedicated to leading a network of nearly 1,300 local United Way organizations. Local United Ways create long-lasting community change by addressing the underlying causes of the most significant local issues. Common focus areas include helping children and youth achieve their potential, promoting financial stability and independence, and improving people’s health.
SUPERVALU is a sponsor of United Way’s Success By 6 program, an early childhood initiative that works to ensure that all children from birth to age 6 have the positive and enriching experiences necessary to begin school prepared to succeed. Through data tracking, advocacy, public awareness and neighborhood-based programs, Success By 6 collaborates with its partners to positively impact community indicators that lead to school readiness.